Saratelier — a boutique fashion store on Shopify.
A multilingual Shopify storefront for a curated women’s fashion boutique, selling across Macedonia in four languages.
Curated fashion,
in four languages.
Saratelier is a women’s fashion boutique in Macedonia with a hand-picked edit of blouses, outerwear, skirts and accessories — embroidered jackets, lace blouses, pleated midis — chosen for premium materials and finishing touches.
The brief was an online store that feels as considered as the pieces themselves, speaks to every customer in their own language, and is simple enough for a small team to run day to day.
Customers shop in Macedonian, Albanian, Turkish and English — every page, product and collection had to read naturally in all four.
Pieces arrive in limited runs and sizes sell out fast, so stock and variants needed to be accurate and visible at a glance.
A fashion-magazine feel without slowing down browsing or checkout on mobile.
Adding new arrivals had to be quick for the owner, with no developer in the loop.
Shopify for the engine,
Atelier for the look.
We built Saratelier on Shopify, so the boutique gets hosted checkout, payments and order management out of the box. The storefront runs on Shopify’s Atelier theme, tailored to the brand — a serif wordmark, a full-bleed editorial hero, generous whitespace and a restrained black-and-white UI that lets the photography lead.
Content is localized with Shopify’s native translations: each language lives on its own URL (/sq, /mk, /tr) behind a language switcher in the header, and prices are shown in Macedonian denars.
English, Albanian, Macedonian and Turkish, with translated navigation, collections and product content.
Store, New Arrivals, Tops, Outerwear, Bottoms, Accessories and Sale — the whole catalogue one tap from the header.
Size and colour variants, sold-out states and crossed-out sale pricing, so availability is always honest.
New arrivals, shop-by-collection tiles and category rails on the home page, all managed from the theme editor.
Swipeable product galleries, quick-add from the grid, a sticky add-to-cart and built-in chat for sizing questions.
